Automotive TSP and Application Service Research Report 2024-2025: Trends in In-Vehicle Connectivity and Cross-Domain Integration
The “Automotive TSP and Application Service Research Report, 2024-2025” has been added to ResearchAndMarkets.com’s offerings, providing in-depth insights into the evolving landscape of in-vehicle connectivity services. The industry is shifting towards cross-domain integration, all-scenario connectivity, and the convergence of cockpit and driving functionalities, highlighting the role of Telematics Service Providers (TSPs) in enabling a more seamless and intelligent driving experience.
The Role of TSPs in Automotive Connectivity
TSP s play a crucial role in facilitating data exchange between vehicles and various service providers, ensuring that car owners have access to a wide range of services. These include navigation, social connectivity, entertainment, remote maintenance, and security services. With the industry trend shifting towards cross-domain and cockpit-driving integration, TSPs are evolving beyond traditional in-car connectivity solutions to encompass broader applications that support seamless interaction across different domains and scenarios.
Advancements in Cross-Domain Integration
Cross-domain integration is a key trend in automotive connectivity, facilitating seamless communication between different vehicle domains such as the intelligent cockpit and advanced driver assistance systems (ADAS). This integration enhances functionality and creates a more unified experience for drivers and passengers. One major aspect of this trend is phone-IVI (in-vehicle infotainment) integration, which enables computing power sharing and ecosystem connectivity between smartphones and IVI systems.
All-scenario integration aims to extend connectivity services across various aspects of vehicle use, including navigation, entertainment, social interaction, parking, and charging. By centering on all mobility scenarios, these services create a cohesive ecosystem that enhances user convenience and engagement.
Cockpit-Driving Integration and the Role of Maps
Cockpit-driving integration is another critical trend in automotive connectivity, linking intelligent cockpit functions with intelligent driving capabilities. For example, leading navigation service providers such as Baidu, Tencent, and NavInfo are developing advanced mapping technologies that integrate mobility maps with ADAS maps. These next-generation maps provide lane-level navigation and improved situational awareness, enhancing both driver assistance and overall vehicle safety.
Cross-Domain System Integration: ECARX’s Innovations
As a leading TSP, ECARX has developed a range of infotainment systems, online membership services, telematics maintenance solutions, and traffic-related value-added services. By September 30, 2024, ECARX’s technology and services had been deployed in over 7.3 million vehicles worldwide.
In 2024, ECARX introduced Cloudpeak, a cross-domain system capability platform designed to support advanced infotainment and ADAS functionalities. Cloudpeak enables seamless communication and integration of ADAS features, processing data from sensors such as radars and cameras. This enhances driver visibility and safety by providing real-time alerts and information on the cluster screen.
Cloudpeak also supports 5G connectivity and over-the-air (OTA) updates, ensuring that applications and operating systems remain current. As part of its global expansion strategy, ECARX is equipping Volvo’s EX30 model with Cloudpeak, with plans to scale up production at Volvo’s Ghent plant in Belgium starting in 2025.
ECARX and Xingji Meizu: Phone-IVI Integration
ECARX has partnered with Xingji Meizu to integrate mobile phone and vehicle domains through an IVI-phone connectivity framework. Their intelligent cockpit system, built on ECARX’s computing platform and Meizu’s FlymeAuto solution, enables:
- Data Integration: Creating a unified ecosystem by integrating data, accounts, and applications across smartphones and IVI systems.
- Team Collaboration: Aligning expertise from Meizu’s mobile division, ECARX’s automotive computing platform, and automakers’ customization needs to streamline production and R&D.
- Computing Power Integration: Developing a distributed application ecosystem that allows vehicles and smartphones to share computing resources, optimizing performance and user experience.
All-Scenario Integration: Tencent’s TAI 5.0 Upgrade
At the ‘TIME DAY’ event in April 2024, Tencent introduced TAI 5.0, a major upgrade to its TSP and intelligent cockpit solutions. The TAI 5.0 platform features a cockpit foundation model that enhances intelligent interaction and proactive services. Tencent’s improvements extend across entertainment, mobility, and IVI-phone integration, ensuring all-scenario service capability integration.
Advanced IVI Mapping Technologies
In 2024, Baidu, Tencent, and NavInfo launched next-generation IVI maps that integrate 3D mapping, lane-level navigation, and ADAS enhancements. Key features include:
- Parking lot recommendations and indoor navigation
- Lane-level guidance for urban and highway driving
- Phone-IVI integration for location sharing (e.g., WeChat location synchronization)
- 3D rendering for improved visualization
- Automatic energy-efficient route planning for electric vehicles
Key Topics Covered in the Report
1. Overview of the Automotive TSP Market
- Definition and history of TSP
- Market composition and business models
- Charging modes and supplier landscape
2. Infotainment, Navigation, and Mobility Services
- In-vehicle entertainment systems
- Advanced navigation and mobility solutions
- Integration of gaming services
3. Remote Control and Telematics Services
- Remote vehicle management and diagnostics
- Over-the-air (OTA) software updates
- Emergency response and rescue services
4. Telematics Connectivity and eSIM Adoption
- Real-name authentication for telematics cards
- eSIM technology adoption and market trends
- Key service providers and virtual operators
5. Industry Chain and Competitive Landscape
- Comparative analysis of major TSP platforms
- Strategies of OEM-led service platforms
- Role of telecom and ICT-backed service providers
- Data value monetization and business models
6. Profiles of Leading TSP Companies
The report profiles major TSP providers, including:
- ECARX
- Tencent Auto Intelligence (TAI)
- Baidu Apollo
- NavInfo
- Huawei
- China Mobile, China Unicom, and E SURFING IOT
- PATEO CONNECT+
- OPPO, VIVO, and Xingji Meizu
- Lenovo Connect and MXNAVI
- Multiple emerging tech firms in telematics and IVI domains
