“HONGQI, the renowned Chinese luxury car brand, has secured its position as an official partner of the 2024 Goodwood Festival of Speed, where it will be prominently featured from July 11 to 14. Amidst a prestigious lineup of global luxury vehicles, HONGQI will highlight its formidable prowess and distinctive allure as a leading luxury marque from China.
Established in 1958, HONGQI embodies the evolution and achievements of China’s automotive industry. Today, it commands a significant presence in China’s upscale luxury car segment and is rapidly advancing its global market strategy, with distribution networks spanning 28 countries and regions worldwide.
During the festival, HONGQI will unveil five flagship models: the HONGQI Guoya, E-HS9, H9, and the upcoming EH7 and EHS7, slated for release in European markets like Norway, Germany, France, and Denmark. This convergence of Chinese and global automotive cultures promises an exciting showcase of HONGQI’s capabilities.
As a beacon of China’s automotive heritage, HONGQI epitomizes high-end quality and technological prowess. At Goodwood, it will underscore the exceptional standards of Chinese luxury craftsmanship.
HONGQI remains committed to advancing key technologies and enhancing its competitive edge in the global market. Beyond Goodwood, it will engage in strategic collaborations with international luxury brands, redefining ‘oriental luxury’ as a benchmark in the global high-end market.
