Amerit Fleet Solutions (“Amerit”), widely recognized as a leading provider of customized fleet maintenance and repair programs across the United States, has announced a significant leadership transition designed to support the company’s next phase of growth and innovation. The company confirmed that Ross Rachey has been promoted from President and Chief Operating Officer to Chief Executive Officer, while longtime Co-founder and CEO Dan Williams will continue to support the organization in an advisory capacity as a member of the Board of Directors, alongside fellow Co-founder Amein Punjani. In addition to this executive promotion, Amerit also revealed the appointment of Keith Weidman as Chief Financial Officer, further strengthening its senior leadership team.
These leadership changes underscore Amerit’s strategic focus on operational excellence, technology-enabled service delivery, and long-term value creation for customers operating complex and mission-critical vehicle fleets. With a national footprint and a growing reputation for tailored fleet solutions, Amerit is positioning itself to capitalize on evolving transportation, logistics, and fleet management demands across multiple industries.
A Strategic Leadership Transition to Support Continued Growth
Ross Rachey’s promotion to Chief Executive Officer reflects both his proven leadership within Amerit and his extensive experience across global fleet operations, transportation, and logistics. Over the past five years, Rachey has developed a deep understanding of Amerit’s business, first through his relationship with the company as a major customer and later as a member of its executive leadership team. Since formally joining Amerit earlier this year, he has played a pivotal role in strengthening operational performance, expanding service capabilities, and reinforcing a customer-first mindset throughout the organization.
Amerit’s Co-founders emphasized that the transition is part of a thoughtful succession plan aimed at ensuring continuity while enabling the company to evolve alongside its customers. Dan Williams’ continued involvement as a board advisor ensures that Amerit retains the institutional knowledge and entrepreneurial spirit that have defined its growth since inception, while empowering new leadership to guide the company forward.
“Ross brings an unmatched combination of strategic insight, operational discipline, and genuine care for our people and customers,” said Dan Williams and Amein Punjani in a joint statement. “His ability to strengthen our operations, elevate service delivery, and inspire our teams has had a profound impact on the company. Ross is the right leader to guide Amerit into its next phase of growth.”
Ross Rachey’s Industry-Leading Background
Rachey is widely regarded as a forward-thinking leader in fleet operations and logistics, with a career marked by scaling large, complex organizations and delivering consistent, high-quality outcomes. Before joining Amerit, he spent more than a decade at Amazon, holding senior executive roles within the company’s global transportation and fleet organizations. During his tenure, Rachey helped build and manage one of the world’s most sophisticated and reliable commercial vehicle fleets, supporting Amazon’s rapid expansion while maintaining a relentless focus on safety, service reliability, and technological innovation.
At Amazon, Rachey was instrumental in fostering a culture rooted in operational rigor and data-driven decision-making. He worked across diverse teams and geographies, developing scalable processes that balanced speed, cost efficiency, and customer satisfaction. His experience in managing high-velocity logistics operations gave him unique insight into the challenges faced by modern fleet operators—insight that has proven invaluable at Amerit.
Following his time at Amazon, Rachey served as Chief Operating Officer of ACERTUS, a technology-enabled fleet logistics company. In that role, he continued to drive operational transformation, leveraging digital tools and analytics to improve service performance and enhance customer visibility. His contributions to the broader business community earned him recognition on Insider’s list of “100 People Transforming Business,” highlighting his influence beyond the fleet services sector.
Aligning Leadership Vision With Amerit’s Mission
As CEO, Rachey is expected to build on Amerit’s strong foundation while accelerating investments in technology, workforce development, and customer-centric innovation. Amerit’s business model is built around delivering customized maintenance and repair programs tailored to the unique needs of each customer, rather than offering one-size-fits-all solutions. Under Rachey’s leadership, the company aims to further refine this approach, using data, predictive maintenance tools, and advanced diagnostics to improve fleet uptime and reduce total cost of ownership.
Rachey’s leadership philosophy emphasizes collaboration, accountability, and continuous improvement—values that align closely with Amerit’s culture. His promotion signals continuity in strategic direction while also reflecting a renewed emphasis on scale, agility, and innovation as fleet requirements become more complex due to electrification, regulatory pressures, and evolving customer expectations.
Strengthening Financial Leadership With Keith Weidman
Complementing Rachey’s appointment, Amerit announced that Keith Weidman has joined the company as Chief Financial Officer. Based in Charlotte, North Carolina, Weidman brings decades of experience in financial and operational leadership across large, complex service and industrial organizations. He joins Amerit from CPI Security and has built a career spanning both public company environments and private equity-backed organizations.
Weidman is known for leading and transforming finance functions within organizations generating more than $1 billion in annual revenue. His expertise extends beyond traditional financial management to include strategic planning, performance optimization, and cross-functional collaboration. Throughout his career, he has focused on aligning finance teams with broader business objectives, enabling organizations to pursue both organic growth and value-accretive acquisitions.
A former Certified Public Accountant with Big Four experience, Weidman brings a disciplined, insight-driven approach to financial leadership. He has extensive experience in mergers and acquisitions and capital markets, having successfully completed numerous buy-side transactions. This background positions him well to support Amerit’s growth strategy, particularly as the company evaluates opportunities to expand its service offerings and geographic reach.
Supporting Scale and Technology Investment
Rachey highlighted the importance of Weidman’s appointment as Amerit continues to scale its national footprint and invest in next-generation fleet technologies. “Keith’s financial insights and disciplined operational approach make him an exceptional addition to our leadership team,” Rachey said. “His expertise will be instrumental as we continue to expand our capabilities, strengthen our infrastructure, and invest in technologies that support the future of fleet management.”
Weidman’s role will include overseeing Amerit’s financial strategy, capital allocation, and performance management, while partnering closely with operational leaders to ensure that financial discipline supports service excellence. As fleet operators increasingly rely on data, telematics, and predictive analytics, Amerit’s ability to invest strategically in technology will be critical to maintaining its competitive advantage.
Positioning Amerit for the Future of Fleet Services
Together, the appointments of Ross Rachey and Keith Weidman reflect Amerit’s long-term commitment to innovation, operational excellence, and delivering best-in-class fleet solutions. The fleet services landscape is undergoing rapid change, driven by factors such as electrification, sustainability goals, regulatory complexity, and rising customer expectations for uptime and transparency. Amerit’s leadership believes that navigating this environment requires a combination of experienced leadership, financial discipline, and a willingness to embrace new technologies.
By blending Rachey’s deep operational expertise with Weidman’s financial acumen, Amerit aims to strengthen its position as a trusted partner to organizations operating diverse and geographically dispersed fleets. The company’s focus on customized solutions, national coverage, and technology-enabled service delivery is expected to remain central to its strategy as it enters this new chapter.
As Amerit looks ahead, the leadership transition signals confidence in the company’s direction and its ability to adapt to the evolving needs of fleet customers across industries. With a strengthened executive team and a clear strategic vision, Amerit is positioning itself to continue delivering reliable, innovative, and customer-focused fleet maintenance and repair solutions well into the future.
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