Barrett-Jackson 2025 Scottsdale Fall Auction Tops $40M, Features William Shatner

Barrett-Jackson Concludes 2025 Auction Season with Record-Breaking Scottsdale Fall Auction, Total Sales Surpass $40 Million

Barrett-Jackson, widely recognized as The World’s Greatest Collector Car Auctions, wrapped up the 2025 collector car auction season in spectacular fashion with its Scottsdale Fall Auction, presented by Gila River Resorts & Casinos. The four-day event, held October 15-18 at WestWorld of Scottsdale, showcased the very best in automotive craftsmanship and lifestyle, attracting collectors, enthusiasts, and celebrities from across the globe.

This year’s Scottsdale Fall Auction featured an impressive 643 collectible vehicles, all of which sold, achieving a remarkable 100% sell-through rate and generating more than $38.8 million in total vehicle sales. In addition, the Automobilia Auction offered 449 pieces of authentic automotive memorabilia, which collectively sold for $1.4 million, bringing the total auction sales for the event to over $40 million.

Craig Jackson, chairman and CEO of Barrett-Jackson, remarked on the significance of the event: “We began the 2025 auction season in Scottsdale this past January, and finishing here again with our Fall Auction was an unforgettable celebration of automotive excellence. The collector car market continues to thrive, and this auction exemplified the passion and dedication of enthusiasts and collectors worldwide. We assembled a docket of rare, historically significant, and high-performance vehicles while also welcoming celebrity guests, including Hollywood legend William Shatner. This combination made the Scottsdale Fall Auction a fitting and thrilling finale to our 2025 season.”

Top Vehicles of the Scottsdale Fall Auction

The Scottsdale Fall Auction saw fierce bidding and record interest in high-performance vehicles, with several standout sales that captured the attention of the collector car community. The top 10 vehicles of the auction included:

  • 2006 Ford GT Heritage Edition No. 3 (Lot #1026) – $742,500
  • 2006 Ford GT (Lot #1056) – $660,000
  • 2021 Ford GT MK II (Lot #1051) – $605,000
  • 1976 Ford Bronco Custom SUV (Lot #1086) – $440,000
  • 1968 Ford Mustang Licensed Eleanor 25th Anniversary Limited Edition (Lot #1068) – $429,000
  • 1972 Ford Bronco Custom SUV (Lot #1082) – $379,000
  • 2025 Porsche 911 Turbo S (Lot #1045) – $341,000
  • 2006 Mercedes-Benz SLR McLaren (Lot #1056.1) – $330,000
  • 1963 Chevrolet Corvette Custom Split-Window Coupe (Lot #1063) – $330,000
  • 1957 Chevrolet Corvette Custom Convertible (Lot #977) – $291,500

These vehicles represented the diversity and depth of the collector car market, spanning classic muscle cars, modern supercars, and iconic American and European collectibles. The strong sales underscored the enduring appeal of high-quality, rare vehicles and highlighted the continued growth and excitement in the collector car hobby.

Enhanced Guest Experiences and Amenities

The Scottsdale Fall Auction provided attendees with an immersive automotive lifestyle experience beyond the auction block. This year, Barrett-Jackson introduced several new guest amenities, including the Collectors Club hospitality pavilion, an exclusive elevated space located just steps from the Staging Lanes. Here, VIP guests could enjoy enhanced views of the auction action, refreshments, and networking opportunities with fellow automotive enthusiasts.

Another highlight was the Barrett-Jackson Fan Zone, presented by Hilton Grand Vacations, which offered interactive exhibits, photo opportunities, and engaging experiences for fans of all ages. Guests also had the chance to experience Thrill Rides in the latest Dodge performance vehicles on the Barrett-Jackson Performance Track, adding an adrenaline-fueled element to the event.

Celebrity Guests and Star-Studded Appearances

The Scottsdale Fall Auction drew a notable roster of celebrity guests, enhancing the allure and excitement of the event. Hollywood legend William Shatner made a highly anticipated appearance, joining the auction block to help sell his 2011 Porsche Panamera Turbo (Lot #964). Shatner’s presence brought a unique Hollywood flair to the auction, delighting attendees and collectors alike.

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In addition to Shatner, the auction welcomed professional skier Julian Carr, Boston Red Sox MLB player Jarren Duran, and twin musicians Bill and Tom Kaulitz of the German band Tokio Hotel, who are also stars of the Netflix hit series Kaulitz & Kaulitz. These high-profile guests highlighted the Scottsdale Fall Auction as more than just a buying and selling event—it was a premier entertainment and lifestyle experience.

Automobilia Auction Highlights

The 449-piece Automobilia Auction proved just as compelling as the vehicle auction, attracting collectors seeking rare and authentic automotive memorabilia. Top automobilia sales included:

  • 1920s Standard Oil Red Crown Rush Model “H” stovepipe 10-gallon visible filling station gas pump (Lot #9467) – $63,250
  • 1926 Standard Oil Gold Crown Gasoline Dayton Model #600 visible filling station gas pump (Lot #9499) – $46,000
  • 1963 Gulf Oil single-sided porcelain with animated neon service station sign (Lot #9494.2) – $34,500

These items represented a rich history of the automotive industry, from vintage service station collectibles to rare signage, reflecting the deep connection between automotive enthusiasts and the heritage of motoring in America.

Charitable Initiatives and Community Support

Barrett-Jackson has long been committed to using its platform to support charitable causes, and the Scottsdale Fall Auction continued this tradition. Several vehicles crossed the auction block with proceeds benefiting notable organizations:

  • A 2022 Chevrolet Camaro SS Pace Car (Lot #3000), donated by Chevrolet, sold for $150,000 to benefit the American Cancer Society.
  • On Super Saturday, a 1966 Harley-Davidson FLH Custom Motorcycle (Lot #3001) raised $145,000 for Tunnel to Towers, an organization dedicated to supporting first responders and their families.
  • A 1988 Chevrolet Corvette 35th Anniversary Edition (Lot #3002) sold for $110,000, with an immediate donation back to the auction raising an additional $90,000, resulting in a total of $200,000 benefiting the American Heart Association. This Corvette will again cross the block at a future auction, continuing its fundraising legacy.

Since its inception, Barrett-Jackson has raised over $164 million for charitable causes, demonstrating the company’s commitment to giving back to the community while celebrating automotive excellence.

Market Trends and Enthusiast Engagement

Steve Davis, president of Barrett-Jackson, commented on the event’s success: “Our Fall Auction continued to set the standard in the collector car hobby. We brought together buyers, sellers, and automotive enthusiasts for the ultimate collector car experience. This year, we saw tremendous interest in vehicles from the 1940s through the 1960s, which highlights the diversity and depth of the hobby. The high-quality, rare vehicles continue to command top dollar, reflecting the passion and dedication of our buyers.”

Davis also emphasized the charitable impact of the auction: “Barrett-Jackson is proud to use our platform to support veterans, first responders, and those suffering from illness. With the generosity of our donors and the enthusiastic participation of bidders, we raised $495,000 at this auction to support those in need. It is incredibly rewarding to see the collector car community come together to make a difference.”

With the conclusion of the 2025 auction season, Barrett-Jackson is already preparing for the 2026 Scottsdale Auction, scheduled for January 17-25 at WestWorld of Scottsdale. The company is now accepting consignments for collectors interested in showcasing their vehicles at one of the most prestigious auctions in the world. Those wishing to participate can consign their collector vehicles through the Barrett-Jackson website, while prospective bidders can register to participate online.

General admission and VIP experiences for the 2026 Scottsdale Auction are now available, offering fans the chance to enjoy front-row access to the auction action, exclusive events, and immersive experiences designed to celebrate the collector car lifestyle.

Barrett-Jackson continues to foster a global community of enthusiasts and collectors, using social media platforms to connect fans around the world. Follow the conversation online with #BarrettJackson and #BJAC on Facebook, X, Instagram, and YouTube to stay up to date with auction news, highlights, and behind-the-scenes content.

The 2025 Scottsdale Fall Auction exemplified the energy, passion, and excitement that define Barrett-Jackson. With more than $40 million in total sales, a 100% sell-through rate for collectible vehicles, and significant charitable contributions, the auction underscored the vitality of the collector car market. Rare vehicles, high-profile celebrity guests, immersive fan experiences, and historic automobilia combined to create an unparalleled event in the world of automotive collecting.

As the 2025 auction season comes to a close, Barrett-Jackson’s legacy of excellence, innovation, and community engagement remains stronger than ever, setting the stage for another thrilling year in 2026.

About The Barrett-Jackson Auction Company

Established in 1971 and headquartered in Scottsdale, Arizona, Barrett-Jackson, The World’s Greatest Collector Car Auctions, is the leader in collector car auctions and automotive lifestyle events, which include authentic automobilia auctions and the sale of private collections. Welcoming hundreds of thousands of attendees per year, Barrett-Jackson hosts live collector car auctions in Scottsdale, Arizona; Palm Beach Florida; and Columbus, Ohio, where thousands of the most sought-after, unique and valuable vehicles cross the block in front of a global audience.

With broadcast partner A+E Networks, Barrett-Jackson features live television coverage of their events on FYI and The HISTORY Channel, as well as all the cars, all the time via their produced livestream on Barrett-Jackson.com. Also based in Scottsdale, the Barrett-Jackson Collection Showroom offers a rotating selection of premium vehicles that meet the high standards for which the company is known. Barrett-Jackson also endorses a one-of-a-kind collector car insurance for collector vehicles and other valued belongings. For more information about Barrett-Jackson, visit www.barrett-jackson.com, or call 480-421-6694.

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