Road Ready brand,has announced the complete integration of Fleetilla products into brand a leading provider of advanced trailer telematics solutions for the transportation industry, Starting today, the Fleetilla name will be fully transitioned to Road Ready, consolidating all Fleetilla products under a single brand to provide smarter monitoring solutions for fleets of all sizes. This move aims to empower transportation operators to optimize their operations more effectively while streamlining the delivery of telematics solutions across a wider range of markets and industries.
Since Fleetilla was acquired by Clarience Technologies in 2022, it has played a significant role in complementing Road Ready’s robust portfolio of modular telematics solutions. Fleetilla’s reach extends beyond the United States to markets in South America, the Caribbean, the Middle East, and West Africa. With this integration, the combined expertise and resources of both brands will now fall under the unified Road Ready umbrella, reinforcing its leadership position in the global transportation technology industry.
Enhancing the Customer Experience Through Brand Unification
Mark Bara, President of Performance Solutions at Clarience Technologies, emphasized the importance of this transition. “This milestone underscores our commitment to providing telematics solutions tailored to the diverse needs of fleets of all kinds,” he said. “By integrating Fleetilla fully into the Road Ready brand, we’re strengthening our ability to deliver innovative solutions to commercial vehicle and equipment operations across diverse industries.”
For customers, the unification brings more than just a name change. It ensures that the same high-quality products and services they have come to rely on will continue to be delivered seamlessly under a consolidated platform. By merging Fleetilla’s modular telematics solutions with Road Ready’s comprehensive product offerings, fleet operators will now have access to an even broader range of tools for monitoring and optimizing their operations. These tools include real-time asset tracking, cargo security, tire health monitoring, and load efficiency solutions—all accessible through a single, streamlined interface.
Advancing Global Safety and Productivity Goals
Clarience Technologies, the parent company of Road Ready, views this integration as a pivotal step toward advancing its mission of improving safety, security, and productivity across the global transportation landscape.
Brian Kupchella, CEO of Clarience Technologies, shared his perspective on the transition: “Our ‘Vision for a Safer Tomorrow’ reflects a commitment to advancing safety, security, and productivity across all segments of transportation. By transitioning Fleetilla’s solutions to the Road Ready brand, we’re unifying our telematics offerings under a single name and expanding our ability to serve a wider range of fleets with innovative, trusted solutions.”
This vision aligns closely with the growing demands of the transportation industry, which faces increasing pressure to improve operational efficiency, reduce downtime, and enhance safety measures. By consolidating its telematics offerings under one brand, Road Ready is better positioned to meet these challenges head-on while delivering unmatched value to its customers.
Building on a Legacy of Innovation
Road Ready’s integration of Fleetilla reflects a broader strategy by Clarience Technologies to unify and strengthen its family of brands. Clarience Technologies is a global leader in visibility and safety technologies, with a portfolio that includes iconic names such as Truck-Lite, DAVCO, RIGID, Lumitec, ECCO, and Safe Fleet, among others. Each of these brands has a rich history of innovation and a proven track record of delivering solutions that improve safety and productivity in the transportation industry.
With Fleetilla now fully integrated into Road Ready, the combined expertise and capabilities of both brands will help drive the development of next-generation telematics solutions. These solutions will leverage advanced analytics, real-time data insights, and an expansive network of integration partners to empower fleets to operate more efficiently and with greater confidence.
Seamless Transition for Customers
One of the top priorities during this integration has been ensuring a smooth transition for existing customers. Road Ready has committed to maintaining uninterrupted access to Fleetilla’s products and services while integrating them into its broader ecosystem. Customers can continue to rely on the same trusted support and high-quality solutions they have come to expect, now delivered under the Road Ready brand.
Additionally, the integration opens up new opportunities for customers to benefit from Road Ready’s expanded product offerings and enhanced capabilities. By consolidating resources and expertise, Road Ready aims to deliver a more comprehensive and cohesive telematics solution to its customers, regardless of the size or type of fleet they operate.
Expanding Global Reach
The integration of Fleetilla into Road Ready also supports the brand’s efforts to expand its global footprint. With Fleetilla’s established presence in regions such as South America, the Caribbean, the Middle East, and West Africa, Road Ready is now better positioned to address the unique challenges and opportunities in these markets. This expanded reach will enable the brand to deliver innovative telematics solutions to a wider range of customers, from small local operators to large multinational fleets.
The Future of Telematics with Road Ready
As the transportation industry continues to evolve, telematics will play an increasingly critical role in driving efficiency, safety, and sustainability. Road Ready’s integration of Fleetilla underscores its commitment to staying at the forefront of this transformation. By uniting the strengths of both brands under a single name, Road Ready is paving the way for a new era of innovation and excellence in fleet management.
For fleet operators looking to optimize their operations and stay ahead of industry trends, Road Ready offers a comprehensive suite of solutions designed to meet their needs. From real-time visibility and advanced analytics to seamless connectivity with premium integration partners, Road Ready delivers the tools and insights fleets need to succeed in today’s competitive environment.
For more information about Road Ready and its telematics solutions, visit www.roadready.com.
About Road Ready
Road Ready, a Clarience Technologies brand, is a leading provider of advanced telematics and smart trailer solutions for commercial fleets of all types and sizes. With a comprehensive solution set, Road Ready delivers real-time visibility and advanced analytics to help fleets monitor their assets—from location tracking and cargo security to tire health and load efficiency. Coupled with an expansive network of premium integration partners, Road Ready streamlines connectivity and empowers fleets to do more through a single interface. For more information, visit www.roadready.com.
About Clarience Technologies
Clarience Technologies is a global leader in visibility and safety technologies for transportation. Born from a collection of premium brands each with a long track record of innovation, its solutions include vehicle lighting, camera and vision systems, telematics, and safety solutions that protect people, assets, and businesses by keeping them safe, secure, and productive. Its team of companies includes Truck-Lite, DAVCO, Road Ready, RIGID, Lumitec, ECCO, Code 3, Fleetilla, LED Autolamps, Pressure Systems International, and Safe Fleet.
