Hot Wheels Brings Ferrari Back to the Garage with Stunning 1:64 Scale Collection
After more than a decade-long hiatus, Mattel, Inc. is reigniting a legendary automotive partnership that’s sure to thrill collectors and car enthusiasts alike. The iconic Hot ® brand has officially unveiled the first wave of products from its long-anticipated collaboration with Ferrari, marking a bold return of the Prancing Horse to the world’s most beloved miniature racetrack.
The newly announced lineup showcases nine meticulously crafted 1:64 scale models, including some of the most revered road and race cars in Ferrari’s storied history. This fresh release not only taps into deep nostalgia but also sets a new standard for miniature automotive craftsmanship, combining Hot ’ unmatched legacy with Ferrari’s reputation for high performance, innovation, and unmistakable Italian design.
A Return to Glory: Ferrari Meets Hot Wheels Again
It’s been over ten years since fans could find Ferrari-branded vehicles on Hot shelves. That gap is now being filled with an impressive mix of collectible and play-oriented models, beginning with a heritage-inspired two-car collector’s set and expanding into premium and mainline assortments. The launch is more than just a celebration of miniature cars—it’s a tribute to Ferrari’s legacy and its enduring impact on automotive culture.
“We developed this collection with all Hot fans in mind, from seasoned Ferrari aficionados to emerging car enthusiasts,” said Roberto Stanichi, Executive Vice President of Hot Wheels and Head of Vehicles & Building Sets at Mattel. “Our design team has gone above and beyond to ensure that every model captures the essence of Ferrari’s excellence. Whether it’s our core die-cast line available globally or premium limited-edition collectibles on Mattel Creations, there’s something here for everyone.”
Launching with a Tribute to the Past and a Nod to the Future
Leading the charge is the Hot for Ferrari Heritage Set, a limited-edition boxed set available for pre-order now exclusively through Mattel Creations. Retailing at $100, the set includes two die-cast masterpieces:
- Ferrari 312 P: A stunning re-creation of the very first Ferrari car ever released by Hot back in 1970. Drenched in silver-plated red Spectraflame™ paint and sporting Neo-Classics™ Redline this model is a nostalgic gem.
- Ferrari 499P Modificata: Inspired by Ferrari’s modern endurance racing triumph at the 24 Hours of Le Mans, this car reflects the cutting-edge hybrid tech and sleek design of Ferrari’s recent return to the racing spotlight. Finished with matching silver-plated red Spectraflame paint and premium 10-spoke Real Riders™ it’s the perfect companion piece to the vintage 312 P.
These collector models are just the beginning. The broader lineup features a well-rounded offering of vehicles from Ferrari’s history, including ultra-rare road cars, legendary race machines, and even a new remote-controlled SF90 Stradale.
Hot Wheels x Ferrari 2025 Product Lineup
Hot Wheels Premium 499P Modificata
- SRP: $6.49 | Ages: 3+ | Availability: July 2025
Showcasing Ferrari’s cutting-edge engineering and hybrid performance, this model captures the spirit of the endurance racer that marked Ferrari’s epic return to Le Mans. Featuring a die-cast body and chassis with Real Riders , this is a must-have for motorsport fans.
Hot Wheels Premium LaFerrari
- SRP: $6.49 | Ages: 3+ | Availability: September 2025
One of Ferrari’s most advanced road cars ever, LaFerrari is the epitome of hybrid hypercar performance. This miniaturized version retains the car’s sleek silhouette and incredible presence, with premium die-cast detailing and rubber tires.
Hot Wheels Premium Ferrari F50
- SRP: $6.49 | Ages: 3+ | Availability: November 2025
Channeling Formula 1 power into a street-legal supercar, the F50 blends raw performance with iconic ‘90s design. The Hot Wheels Premium edition delivers the essence of this limited-production Ferrari with elevated materials and design.
Hot Wheels Premium Ferrari 250 GTO & Fiat 642 RN2 Bartoletti Transporter
- SRP: $16.99 | Ages: 3+ | Availability: October 2025
This premium set pairs two icons of Ferrari’s golden era: the legendary 250 GTO—arguably the most desirable collector car in the world—and the Fiat 642 transporter that carried Scuderia Ferrari’s race cars to victory. Both vehicles feature die-cast construction and Real Riders wheels, adding historic flair to any display.
Hot Wheels Ferrari SF90 Stradale
- SRP: $1.25 | Ages: 3+ | Availability: June 2025
Delivering a staggering 986 horsepower in real life, the SF90 Stradale is Ferrari’s bold leap into the hybrid supercar space. This mainline Hot Wheels version brings that same energy to toy aisles, making high-performance design accessible to fans everywhere.
Hot Wheels Ferrari F40 Competizione
- SRP: $1.25 | Ages: 3+ | Availability: July 2025
Built to dominate Le Mans, the F40 Competizione is a race-bred evolution of one of Ferrari’s most iconic supercars. With upgraded performance and lightweight construction, this rare variant lives on in a compact form.
Hot Wheels Ferrari 365 GTB4 Competizione
- SRP: $1.25 | Ages: 3+ | Availability: August 2025
This endurance racing machine features a 430 bhp engine and a weight-saving aluminum body. Famous for class wins at both Le Mans and Daytona, it now gets the Hot Wheels treatment for a new generation of racing fans.
Full-Throttle Fun: Remote Control Ferrari SF90
Hot Wheels Ferrari SF90 Stradale Assetto Fiorano RC
- SRP: $19.99 | Ages: 5+ | Availability: June 2025
Adding a whole new layer of interactivity, Hot Wheels has transformed the SF90 Stradale into a 1:64 scale RC car. With full-function controls—forward, reverse, left, and right steering—it’s built for track compatibility and stunt performance. It’s also the only Hot Wheels RC that can handle loops, providing endless fun for young drivers and Ferrari lovers.
This initial wave is only the beginning of what promises to be a long and exciting collaboration between Mattel and Ferrari. Additional product drops, special editions, and collector exclusives are planned for the rest of 2025 and beyond.
The Hot Wheels Ferrari models will be available at major retailers nationwide, with special editions offered through Mattel Creations. For full product details, suggested retail prices, and the latest news on upcoming releases, fans can visit www.hotwheels.com/ferrari.
From classic road cars to Le Mans-winning legends, Hot Wheels’ 2025 Ferrari lineup captures the passion, performance, and prestige of Italy’s most celebrated automaker—all in the palm of your hand.
