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To offer Lexus enthusiasts a unique opportunity to experience the allure of Lexus Driving Signature, Lexus is partnering with the InterContinental Hotel Kaohsiung for an exclusive August promotion. From August 1 to August 31, 2024, guests can book a brand-themed suite at the hotel, which comes with the privilege of driving a Lexus hot-selling model during their stay. Additionally, guests will receive exclusive brand-limited gifts, making it a perfect chance for a luxurious self-driving adventure in Hong Kong. This collaboration marks Lexus’ debut in offering brand-themed suites with a five-star international hotel.
The InterContinental Kaohsiung Hotel, which opened in 2021 and is managed by IHG (InterContinental Hotels Group), is renowned for its luxurious accommodations and commitment to sustainable practices. The hotel has garnered several accolades, including the Gold Award for Service Evaluation, reflecting its dedication to superior customer service and environmental stewardship. These values align with Lexus’ own principles of hospitality and sustainability.
For this special housing project, Lexus has introduced a brand-themed suite for the first time. The suite features Lexus-branded pillows for added comfort, and the room is enhanced with a custom Lexus fragrance made from natural lavender, lemon, thyme, and citrus. The décor includes car-style frameless paintings and the “Freeze. Moment” Lexus Photobook, which offers lifestyle inspiration. Guests will also enjoy the driving pleasure of Lexus’ best-selling models during their stay, along with exclusive brand gifts.
In addition to the themed suite, the promotion includes test drive privileges for the Lexus RX, NX, and ES models. Guests can experience the advanced features and luxury of these vehicles, enriching their travel experience. Complimentary gifts include Lexus-exclusive welcome refreshments crafted by the InterContinental Hotel, a set of four Lexus-branded travel storage bags, and a bottle of Lexus brand liquor, enhancing the feeling of a home away from home.
Kaohsiung, which has recently seen a surge in tourism due to its rich attractions, international events, and vibrant exhibitions, provides the perfect backdrop for this promotion. The Lexus and InterContinental Kaohsiung Hotel collaboration allows travelers to explore the city’s attractions in style and comfort, making their visit to Kaohsiung truly memorable.