Mullen Announces Bollinger Motors First Commercial Lealership, LaFontaine Automotive Group

 Mullen Automotive, Inc. (NASDAQ: MULN) (“Mullen” or the “Company”), an emerging electric vehicle (“EV”) manufacturer, announces today Bollinger Motors (“Bollinger”) has named LaFontaine Automotive Group as its first authorized dealer with two locations in Lansing and Farmington Hills, Michigan.

The Bollinger B4 Chassis Cab is an all-new, all-electric class 4 commercial truck designed from the ground up with extensive fleet and upfitter input. Bollinger’s unique chassis design protects the 800V battery and components to offer unparalleled safety in the commercial market. The company anticipates deliveries of the B4 chassis cab to begin in the second half of 2024. 

“We are thrilled to work with LaFontaine right here in Michigan where we designed, and will build, the B4,” said Robert Bollinger, founder and CEO of Bollinger Motors. “LaFontaine shares our commitment to quality and customer service.”

According to LaFontaine, the partnership brings the company’s portfolio to 54 retail franchises and 39 retail locations, with additional announcements planned later in 2024.  Bollinger commercial vehicles will be sold at LaFontaine Bollinger Farmington Hills, 30250 Grand River Avenue in Farmington Hills, and LaFontaine Bollinger Lansing, 3625 S Pennsylvania Avenue in Lansing. 

“Our partnership with Bollinger Motors is a true testament to the dedicated team we have and our commitment to providing our commercial customers a personalized experience that extends far past the sale of the vehicle. We focus not only on exceeding customer expectations during the sale, but providing service, repair, parts and accessories for our customers as well,” said Ryan LaFontaine, CEO, LaFontaine Automotive Group. “As we expand our commercial vehicle offering, this partnership aligns with our long-term vision of growth and expansion, allowing us to serve a broader customer base and strengthen our strategically located presence across Michigan.”

“Our team has positioned itself as a true commercial and fleet powerhouse,” said Brian Frania, commercial and fleet director, LaFontaine Automotive Group. “Our customer-first approach has really resonated with businesses and municipalities, and we have seen tremendous growth in both commercial units sold and serviced.”

“Our strategically developed plan to offer sales and service nationwide is being kicked off with LaFontaine,” said Jim Connelly, chief revenue officer at Bollinger Motors. “Additional dealer partners will be announced soon, showing our commitment to fleets in all 50 states.”

Today’s announcement follows a series of Bollinger Motors announcements in recent months, including partnerships with Our Next Energy in Novi, Michigan, to supply the company with batteries and related components and Roush Industries in Livonia, Michigan, to manage vehicle assembly operations. The company recently qualified for federal clean vehicle tax credits under the Inflation Reduction Act of $40,000 per vehicle for the B4 chassis cab.

Featured in the Photo

Bollinger PR

(left) Jim Connelly, Chief Revenue Officer, Bollinger Motors; (right) Brian Frania, Commercial and Fleet Director, LaFontaine Automotive Group

About Bollinger Motors

Founded in 2015 by Robert Bollinger, Bollinger Motors, Inc. is a U.S.-based company headquartered in Oak Park, Michigan. Bollinger Motors is developing all-electric Class 4-6 commercial chassis cab trucks. In September of 2022, Bollinger Motors became a majority-owned company of Mullen Automotive, Inc. (NASDAQ: MULN). Learn more at www.BollingerMotors.com at www.MullenUSA.com.

About Mullen

Mullen Automotive (NASDAQ: MULN) is a Southern California-based automotive company building the next generation of electric vehicles (“EVs”) that will be manufactured in its two United States-based assembly plants. Mullen’s EV development portfolio includes the Mullen FIVE EV Crossover, Mullen-GO Commercial Urban Delivery EV, Mullen Commercial Class 1-3 EVs and Bollinger Motors, which features both the B1 and B2 electric SUV trucks and Class 4-6 commercial offerings. On Sept. 7, 2022, Bollinger Motors became a majority-owned EV truck company of Mullen Automotive, and on Dec. 1, 2022, Mullen closed on the acquisition of Electric Last Mile Solutions’ (“ELMS”) assets, including all IP and a 650,000-square-foot plant in Mishawaka, Indiana.

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