XPENG, the innovative Chinese-born global automotive company, has officially launched in the United Kingdom (UK), signaling a major step forward in its international expansion. This marks a pivotal moment in the company’s journey as it introduces its groundbreaking electric vehicles (EVs) to one of the largest automotive and EV markets worldwide. XPENG also kicks off the pre-sale of its first right-hand-drive model, the ultra-smart all-electric XPENG G6, a mid-size coupe SUV designed to cater to the evolving needs of UK consumers. The G6 is expected to be a game-changer in the competitive EV market, offering cutting-edge features and remarkable performance.
A New Milestone in XPENG’s Global Expansion
In a statement, Dr. Brian Gu, Vice Chairman and President of XPENG, emphasized the importance of the UK launch as a key step in the company’s broader European and global strategy. “Our launch in the UK, in partnership with International Motors Ltd (IML), marks a significant step in XPENG’s European and global expansion,” he said. “We are excited to bring a new era of smarter, more sustainable mobility to the UK market and globally. With XPENG’s cutting-edge proprietary technology—ranging from futuristic design and impressive range to ultra-fast charging—we are confident that our vehicles will resonate with UK consumers, offering exceptional quality, innovation, and an outstanding driving experience.”
This announcement is particularly significant given the UK’s growing prominence as one of Europe’s largest EV markets. In 2024, the UK became the largest EV market in Europe, making it a vital region for automakers like XPENG looking to tap into the increasing demand for electric mobility. Additionally, the UK represents one of the most important right-hand-drive markets worldwide, further cementing its importance in XPENG’s global strategy.
Strategic Partnership with International Motors Ltd (IML)
To ensure a successful market entry, XPENG has teamed up with International Motors Ltd (IML), a trusted distributor with nearly five decades of experience in vehicle distribution. This partnership will help the company establish a strong presence in the UK and offer unparalleled local support. Together, XPENG and IML plan to open 20 dealerships across the UK in 2025, ensuring customers have access to the latest EV models and exceptional aftersales service.
William Brown, Managing Director of IML, expressed his excitement about the partnership, stating, “We take great pride in partnering with an innovative brand like XPENG. Together, we are committed to shaping the future of electric mobility by providing market-leading vehicles and services. And we can’t wait to start our exciting journey with XPENG.”
Reinforcing XPENG’s Vision of AI-Defined Smart Mobility
XPENG’s vehicles are more than just electric—they are designed to be smarter, safer, and more intuitive. The company’s vision for the future of mobility is rooted in artificial intelligence (AI), which powers their vehicles to deliver an unprecedented level of personalization, convenience, and safety. At the heart of this AI-driven approach is the concept of “AI-defined vehicles,” which integrates cutting-edge technology into every aspect of the driving experience.
At the UK launch event, XPENG showcased a diverse range of vehicles that exemplify the future of smart, multi-dimensional mobility. Among the highlights were:
- XPENG P7+: This car is the world’s first AI-defined vehicle, a testament to XPENG’s leadership in integrating AI into automotive design and performance.
- XPENG G6: The ultra-smart coupe SUV designed to offer a seamless driving experience, boasting high-performance capabilities and advanced technological features.
- XPENG G9: An ultra-intelligent flagship SUV that offers luxurious design and smart tech features, perfect for those seeking an advanced driving experience.
- XPENG X9: A large, seven-seater SUV designed to cater to families and larger groups while maintaining the brand’s focus on intelligence and performance.
- eVTOL X2: A flying car developed by XPENG AEROHT, a subsidiary of XPENG and Asia’s largest electric vertical take-off and landing (eVTOL) company. This cutting-edge vehicle is part of XPENG’s vision to revolutionize transportation in the skies.
The Highly-Anticipated G6 Ultra Smart Coupe SUV
As part of its UK debut, XPENG has opened pre-orders for the highly anticipated G6 Ultra Smart Coupe SUV, with launch prices starting at £39,990. Deliveries for the G6 are expected to begin in March 2025. The G6 represents a leap forward in electric mobility, combining high performance with cutting-edge technology and zero tailpipe emissions.
The vehicle features an 800-volt supercharging system that allows for ultra-fast charging, reducing wait times and improving overall convenience. Additionally, the G6 offers an extended driving range, making it suitable for long-distance travel, a key consideration for UK and European consumers. The car’s next-generation operating systems and premium features, such as advanced driver-assistance systems (ADAS), will provide a seamless and integrated driving experience, setting a new benchmark in electric mobility for UK drivers.
XPENG’s Commitment to Global Markets
XPENG’s entry into the UK marks a significant step in its European expansion, which began in 2021 when the company entered the Norwegian market. Since then, XPENG has expanded into several European countries, including Denmark, Sweden, Finland, Iceland, the Netherlands, Belgium, Luxembourg, Germany, France, Spain, Portugal, and Ireland. The UK launch is the latest addition to XPENG’s growing footprint in Europe.
XPENG’s global ambitions don’t end in Europe. The company, founded in 2014, has quickly made a name for itself as one of the fastest-growing high-tech automotive companies globally. Since its inception, XPENG has delivered over 620,000 smart electric vehicles (EVs) worldwide, cementing its position as a major player in the global EV market.
In January 2025, XPENG announced two strategic partnerships with global industry leaders, Volkswagen and BP Pulse. These partnerships are designed to enhance XPENG’s technological capabilities and support the creation of a super-fast charging network. By collaborating with these industry giants, XPENG aims to explore new cutting-edge solutions that will further enhance the driving experience for customers around the world.
