GMC Marks 25 Years of HUMMER with HUMMER EV ICON

GMC Celebrates 25 Years of HUMMER with Limited-Edition All-Electric HUMMER EV ICON | 25

GMC is celebrating a major milestone in the history of one of the automotive industry’s most recognizable nameplates with the introduction of the limited-run 2027 GMC HUMMER EV ICON | 25. Created to commemorate 25 years of the HUMMER nameplate, the special-edition vehicle combines the bold visual identity and cultural influence of the original HUMMER with the advanced electric technology and extreme capability of the modern GMC HUMMER EV.

The HUMMER EV ICON | 25 represents an important chapter in the continued evolution of the nameplate. Once known primarily for its imposing size, unmistakable design and commanding road presence, HUMMER has been reinvented for an all-electric future. The new limited-edition model is designed to recognize that heritage while showing how the brand has transformed into what GMC describes as an all-electric supertruck built for a new generation of drivers.

Rather than simply reproducing the styling of earlier HUMMER models, the ICON | 25 takes inspiration from the nameplate’s history and reinterprets it through a contemporary electric vehicle design. The result is a model that pays tribute to HUMMER’s past while remaining firmly focused on the future of performance, technology and off-road capability.

A modern tribute to the HUMMER legacy

One of the most distinctive features of the 2027 GMC HUMMER EV ICON | 25 is its exclusive exterior color, called “ICON.” The shade draws inspiration from the recognizable yellow paint associated with the HUMMER H2, one of the models that helped transform the nameplate into a mainstream cultural icon during the early 2000s.

While the original H2 became known for its bright and instantly recognizable appearance, the new ICON color has been reimagined for the modern GMC HUMMER EV. The contemporary interpretation is intended to capture the spirit of the original color while complementing the vehicle’s futuristic electric design.

The special edition also features a new Jet Black interior, creating a sharp contrast with the exterior finish. A black front approach shield further enhances the vehicle’s aggressive, purpose-built appearance. Together, these design elements give the ICON | 25 a distinctive look that separates it from standard HUMMER EV models while maintaining the vehicle’s signature commanding presence.

Inside the cabin, each vehicle will feature serialized badging on the instrument panel. The detail serves as a reminder that the ICON | 25 is part of a limited-production run and gives every vehicle a unique connection to the 25th-anniversary celebration.

GMC is also adding exclusive infotainment graphics within the drive mode section. These graphics pay tribute to previous HUMMER models and provide another connection between the original vehicles and the latest all-electric version. In addition, every ICON | 25 will include an exclusive keepsake created to commemorate 25 years of the HUMMER nameplate and the special status of the limited-edition vehicle.

The HUMMER EV ICON | 25 will be offered on both 2X and 3X trims for the Pickup and SUV body styles, giving customers multiple ways to experience the anniversary edition.

A high-profile debut at the 2026 ESPYS

The GMC HUMMER EV ICON | 25 is scheduled to make its public debut at the 2026 ESPYS in New York City. The event will take place on Wednesday, July 15, at the David H. Koch Theater at Lincoln Center.

Produced by ESPN, Full Day Productions and Fanatics Studios, the ESPYS bring together prominent figures from the worlds of sports and entertainment. The annual event celebrates athletic achievement and recognizes individuals and moments that have made a significant impact on sports culture.

The debut also coincides with GMC’s return as the Official Vehicle Sponsor of the 2026 ESPYS. The setting provides a fitting stage for the ICON | 25, as the vehicle is being positioned as a modern cultural symbol that combines performance, technology and a strong visual identity.

The ESPYS also support the V Foundation for Cancer Research. The organization was founded by ESPN and the late basketball coach Jim Valvano at the first ESPYS in 1993. Through the event, awareness and funding are raised for cancer research, adding a philanthropic dimension to the annual celebration.

GMC Global Vice President Michael MacPhee described the 25th-anniversary edition as a way to recognize HUMMER’s long-standing cultural impact while highlighting its transformation into an all-electric vehicle.

According to GMC, the HUMMER nameplate first captured widespread attention 25 years ago and quickly became associated with bold design and an unmistakable presence. The modern GMC HUMMER EV continues that tradition in a completely different technological era, offering electric propulsion while retaining the vehicle’s focus on extreme capability and distinctive design.

Electric power meets extreme capability

The 2027 GMC HUMMER EV continues to build on the performance credentials that have helped establish the modern vehicle as an electric supertruck. Both the Pickup and SUV versions are designed to combine battery-electric performance with advanced off-road systems and innovative technologies.

A major update for all 2027 GMC HUMMER EV models is the inclusion of a native North American Charging Standard, or NACS, inlet. The move is intended to provide compatibility with the growing NACS charging ecosystem and give customers greater flexibility when charging their vehicles.

The HUMMER EV will also continue to offer available vehicle-to-home bidirectional charging. When properly equipped, the vehicle can provide power to a compatible home during an outage. This capability requires the GM Energy PowerShift Charger and GM Energy V2H Enablement Kit.

The technology highlights the expanding role of electric vehicles beyond transportation. In addition to being used for everyday driving and off-road adventures, a properly equipped HUMMER EV can serve as a mobile energy source during certain power interruptions.

For the 2027 model year, GMC is also introducing five new available exterior colors. In addition to the ICON shade featured on the anniversary model, the color lineup will include Dark Ridge, Azurite Blue, Dark Ember and Deep Void Matte. Two new 22-inch wheel options will also be available, providing customers with additional ways to personalize the vehicle’s appearance.

Designed for challenging terrain

Although the ICON | 25 celebrates the history of the HUMMER nameplate, the vehicle’s core capabilities remain focused on the demanding terrain that has long been associated with the brand.

The GMC HUMMER EV offers a range of advanced systems designed to improve performance in challenging off-road conditions. Available drive modes allow drivers to adjust the vehicle’s performance characteristics for different environments and driving situations.

The vehicle is also equipped with 4-Wheel Steer, including GMC’s signature CrabWalk feature. The system allows the vehicle to move diagonally at low speeds by turning the front and rear wheels in coordinated directions. This can help the HUMMER EV maneuver through tight off-road spaces and navigate difficult trails.

King Crab adds another level of maneuverability by expanding the vehicle’s steering capability. The technology is designed to help the HUMMER EV negotiate challenging terrain and tight turns with greater flexibility.

Another key feature is the available Air Ride Adaptive suspension. Combined with Extract Mode, the system can raise the vehicle approximately six inches. This additional ground clearance can help the HUMMER EV overcome larger obstacles on difficult trails.

These technologies reinforce the vehicle’s identity as more than a conventional electric pickup or SUV. GMC continues to position the HUMMER EV as a high-performance electric vehicle capable of delivering strong acceleration on the road while also tackling demanding off-road conditions.

Advanced technology for everyday driving

The 2027 GMC HUMMER EV also combines its extreme capability with a wide range of technology features designed for daily use.

Available Super Cruise hands-free driver assistance technology remains one of the vehicle’s major technology highlights. When used on compatible roads and under appropriate conditions, the system is designed to assist with hands-free driving.

The HUMMER EV also continues to feature the signature Infinity Roof. The system includes removable Sky Panels that allow occupants to experience a more open-air driving environment while retaining the flexibility of a conventional roof when desired.

For the Pickup model, up to 18 available camera views can provide additional visibility around the vehicle. These camera systems can be particularly useful during off-road driving, helping drivers monitor obstacles and understand the vehicle’s surroundings.

The combination of digital technology, advanced driver assistance systems and off-road camera views demonstrates how GMC is blending the traditional strengths of the HUMMER nameplate with the expectations of modern electric vehicle buyers.

Supertruck performance from the HUMMER EV 3X Pickup

The 2027 GMC HUMMER EV 3X Pickup will continue to deliver exceptional performance. With the optional 24-module battery, the model is capable of producing up to 1,160 horsepower and 13,000 lb.-ft. of torque.

The vehicle can also accelerate from 0 to 60 mph in as little as 2.8 seconds, depending on configuration. That level of acceleration places the HUMMER EV among the most powerful and quickest electric trucks available.

The performance figures highlight the flexibility of electric propulsion. The HUMMER EV combines instant electric torque with a large battery system and advanced control technologies to deliver rapid acceleration while maintaining the capability needed for off-road driving.

For GMC, this balance between performance and capability is central to the modern HUMMER EV identity. The vehicle is designed to be equally comfortable making a dramatic entrance on the road or tackling challenging terrain away from paved surfaces.

Production begins later this year

Production of the 2027 GMC HUMMER EV lineup, including the limited-run ICON | 25, is scheduled to begin later this year at GM’s Factory ZERO Assembly Center in Detroit and Hamtramck, Michigan.

The vehicles will be sold in both the United States and Canada. GMC has not yet announced pricing for the 2027 HUMMER EV or the ICON | 25 edition. Additional information, including MSRP and further availability details, will be released closer to the start of production.

The limited production of the ICON | 25 is expected to make the vehicle particularly significant for collectors and long-time HUMMER enthusiasts. By combining a commemorative design with the latest electric vehicle technology, GMC is creating a model that connects the nameplate’s past with its current transformation.

Twenty-five years of HUMMER evolution

The HUMMER story has changed significantly over the past quarter century.

In 2002, the production HUMMER H2 debuted at the Los Angeles Auto Show. The model helped move the HUMMER nameplate beyond its original image and establish it as a mainstream consumer brand. Its distinctive design, large proportions and bold styling quickly made it a recognizable presence on American roads.

Two years later, in 2004, the HUMMER H3 debuted at the California International Auto Show. The smaller model broadened the brand’s reach while maintaining a focus on off-road capability and distinctive styling.

In 2020, GMC announced the return of HUMMER as an all-electric vehicle. The introduction of the GMC HUMMER EV Pickup marked a major turning point for the nameplate, transforming its identity from a traditional gasoline-powered vehicle into a battery-electric performance truck.

Between 2021 and 2023, the HUMMER EV lineup expanded further. GMC revealed the SUV version, began production at Factory ZERO and started delivering vehicles to customers.

From 2025 through 2026, the GMC HUMMER EV continued to expand its technology and capability portfolio. Features such as King Crab, vehicle-to-load charging and bidirectional vehicle-to-home charging demonstrated the vehicle’s continued evolution.

Now, in 2026, GMC is marking 25 years of the HUMMER nameplate with the limited-run HUMMER EV ICON | 25. Inspired by the original H2’s signature yellow colorway and updated for the electric era, the special edition represents the latest step in the nameplate’s transformation.

From a bold cultural phenomenon to an all-electric supertruck, HUMMER has undergone one of the most dramatic evolutions in the automotive industry. The 2027 GMC HUMMER EV ICON | 25 is designed to celebrate that journey while emphasizing the brand’s future direction.

With its exclusive ICON exterior color, special interior details, serialized badging, heritage-inspired graphics and advanced electric capability, the anniversary model offers a unique interpretation of the HUMMER legacy. As production approaches, the ICON | 25 is set to serve as both a tribute to the past and a statement about the future of high-performance electric vehicles.

Source Link:https://news.gm.com/