Türkiye’s leading mobility super app Marti Technologies,Inc.( “ Marti ” or the “ Company ”)( NYSE American MRT) has formerly again outperformed its 2023 time end prospects for its lift- hailing business, hitting over 452,000 unique riders and over 100,000 registered motorists as of December 11, 2023, half a month before than planned.
Marti’s number of lift- hailing riders grew 19 from November 14, 2023 to December 11, 2023. The number of registered motorists grew 11 during the same time period. The faster than read growth in both the rider and motorist sides of Marti’s lift- hailing business demonstrates the strong need for the service across Türkiye. The service intends to give readily available, safe, and affordable lifts for riders, while furnishing profitable openings for motorists across the income diapason.
As preliminarily reported in its 2023 first half monthly results, Marti had firstly set targets of 375,000 unique riders and 80,000 registered motorists for its lift- hailing business by 2023 time end and also revised those targets inmid-November to 450,000 unique riders and 100,000 registered motorists after exceeding the original targets. As of December 11, 2023, Marti has met the revised targets, a partial month before than the 2023 time end.
Encouraged by the growth in its rider and motorist bases in its lift- hailing business, Marti has set targets for over 700,000 riders and over 120,000 registered motorists by March 31, 2024.
Marti’s lift- hailing service presently operates in over 20 metropolises across Türkiye, including Istanbul, Antalya, and Izmir.
Of Marti’s over 100,000 registered motorists, over 80,000 are in Türkiye’s largest megacity, Istanbul. This is in discrepancy to 19,016 hacks serving the megacity. With4.2 times as numerous registered motorists as hacks serving the megacity of Istanbul, Marti is suitable to offer wide vacuity across the megacity. likewise, Marti’s motorists suffer formal background checks before acceptance onto the service, thereby contributing to rider safety. The average standing of Marti’s lift- hailing motorists by riders is4.8 out of 5 stars.
Marti presently doesn’t enable online payment for the service over its app, or charge a figure for the service.
McKinsey & Company, a consultancy group, estimates the hack request size in Türkiye at$ 9 billion to$ 12 billion as of 2021. Further, under the “ Disruptive script 2030 ”, ride- hailing is anticipated to increase the size of the hack request by offering cheaper and more accessible lifts. McKinsey & Company estimates the implicit size of the Turkish lift- hailing request in 2030 at$ 15 billion to$ 20 billion.
